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文本中的鑽石－通過文本數據制訂您的營銷策略（英文）
Presentation highlights from the Smart Data & Digital Innovation Conference 2017, organised by Marketing Magazine
Enterprises can utilise the most valuable data on social media, text and comments, to construct comprehensive profiles for customer relationship management (CRM) and marketing. The social influences of “promoters” on social media platforms can also be tracked.
